Using the social norms approach, the STEPS to Success Campaign used data collected from current students in order to promote positive academic skills and behaviors on campus. Using printed materials and classroom presentations, this powerful intervention helped students discover the recipe for success at their specific institution.
To share information regarding the background, methods, and results of STEPS to Success with my audience, Betsy Carter will present the information via a straightforward Powerpoint presentation. However, for audience engagement, she will share physical examples of posters, brochures, and bookmarks. To demonstrate the social norms approach, She will also have the audience participate in an interactive survey via Kahoot (online game) to demonstrate how perceived and actual norms differ. This was also an interactive tool she used to reinforce the academic messages when I conduced STEPS classroom presentations with students.
